MVP News
Everett Herald Interviews MVP's Kevin Long on Athletes & Social Media
Don't have a 'googleable' moment
By John Boyle
Kevin Long, the founder of MVP Sports Media Training, puts it to his athletes, don't end up with a "googleable moment."
And perhaps most importantly, especially since we just celebrated Mother's Day, don't post anything you wouldn't want your mom -- or dad, or grandma, or grandpa -- to see. They may not be on Twitte...
MVP CEO Interviewed about Athlete's Social Media Quandry
Social Media and Sports a Growing Delimma
By Ray Fittipaldo
"When people Google Rashard Mendenhall now, the first thing that is going to come up is the Twitter controversy. We want to reduce that risk for student athletes. We have the best defense for making athletes Google-able for all the right reasons," said Kevin Long, CEO of MVP Sports Media Training and UDilige...
950 KJR's "The Captain" interviews MVP's Kevin Long about athletes and social media
Click on headline to listen to interview.
MVP Featured by AOL's Fanhouse.com
Colleges Do UDiligence to Prevent Social Networking Embarrassment
By Jim Henry
Jamil Northcutt doesn't mean to be nosy.
However, Northcutt, assistant athletic director for Internal Operations at Ole Miss, wants to make sure Rebel student-athletes understand the importance of protecting their brand and the uni...
MVP's Media Training Featured on ESPN.com
Media training aims at producing scandal-free athletes
By Lauren Reynolds
ESPN.comSports media training is a valuable resource for schools looking to protect their image -- and an increasing amount of schools are taking advantage.
Huffington Post Gives Thumbs Up to UDiligence
College Athletes: UDiligence May Be Watching
By Joe Favorito
As the school year winds down the collegiate athletic tools of the trade are put away for the summer and college campuses get a bit of a respite from the year round activity and business that sports is today. There are several championships yet to be played ... lacrosse this week, College World Series in a ...
MVP Featured on Front Page of Chronicle of Higher Education
Off the Field, Athletes Learn Lessons in Spin
By LIBBY SANDER
PhiladelphiaHer 6-foot-1 frame folded into a chair, the hoops phenom flashes a stricken glance at the camera and covers her face with her hands.
"I'm so nervous," she says.
"Why are you nervous?" says the man behind the microphone. The blond ponytail lifts. "Because everybody's looking ...
MVP President Interviewed on Fox News National Broadcast
Coaches Monitor Player's Web Activity
MVP President & UDiligence CEO Kevin Long is interviewed by John Scott on Fox New's Happening Now program.
The Sporting News covers UDiligence
New Service Strives to Save Schools From Social Media Catastrophies
By Chris Littmann
The Columbia Missourian has a story today on college coaches monitoring what their athletes are doing on social media sites. ...
Fox Business News Interviews MVP's Kevin Long about UDiligence
MVP President and UDiligence CEO, Kevin Long, was interviewed by Fox Business News about helping college athletes protect their image.
ESPN.com Covers MVP & UDiligence
A Screen Play for Athletic Departments
By Ryan Corazza
ESPN.com
...schools were increasingly getting negative press for what student-athletes were posting on social-networking sites such as Facebook and MySpace.
UDiligence Highlighted in Missourian Piece
College Coaches Finding Ways to Monitor Athletes' Social Networking Activity
By Alex Ruppenthal
COLUMBIA - During Kim English's freshman season on the Missouri men's basketball team, he quickly became one of team's most popular players among MU students. One reason was his accurate 3-point stroke. Another was his interaction with fans on Twitter.
English responded to ...
Associated Press Posts Feature Story on UDiligence
Software Helps Schools Monitor Athletes' Postings
By Luke Meredith
Roughly two dozen athletic departments are using a software that tracks the Facebook, Twitter and MySpace pages of athletes for inappropriate posts. When a questionable one pops up, it can alert school officials in a matter of minutes.
MVP Quoted About Ben Roethlisberger's PR Push
Roethlisberger Begins PR Effort
By Ben Cohn
Ben Roethlisberger has been mostly silent since his March barroom encounter with a Georgia college student, his ensuing legal issues and subsequent NFL suspension.
But the Steelers quarterback took his first significant public step toward repairing his reputation and winning back the legion of fans he alienated with his boor...
MVP's Kevin Long Interviewed About PGA Tour Pro's Reaction to Tiger Questions
Playing Thru with TJ Rives
TJ asks Kevin what his advice would be for PGA Tour Pro's who will be getting the inevitable questions about what they think about the Tiger Woods situation.
MVP Featured by Costco Connection
The Road to Gold, Costco Members Go For The Glory: Training for Interviews
By Steve Fisher
"Some athletes are so focused and driven on the sport that they don't understand the value of being perceived well," said Kevin Long, President of MVP Sports Media Training. MVP is the Official Media Trainer of the US Sychronized Swimming Team.
UDiligence Featured in Missourian Article about Mizzou Football Team
Missouri Football Team Tracks Racy Words on Social Networks
By Alex Ruppenthal
COLUMBIA - It took a team of computer programmers and a year and a half of testing for Kevin Long to get his brainchild on the market.
But the gist of his patented and technologically sophisticated service, one that might eventually be in the hands of every college athletics department in t...
WVU's Daily Athenaeum Writes about MVP & UDiligence
Universities Keep a Closer Eye on Athletes' Social Networking Sites
By Brian Kuppelweiser
John Flowers became a Twitter sensation during the West Virginia men's basketball team's Final Four run earlier this year.
Flowers, a junior forward for the Mountaineers, posted videos online via his Twitter account of he and his teammates unwinding during the downtime betwe...
ESPN Radio's Schick & Nick Talk Interview MVP about UDiligence
Radio interview talks about the responsibility of college athletes to represent themselves appropriately at all times, including social network sites.
MVP Featured in South China Morning Post
Olympians in Training for Media Games
By Dan Boylan
It is often the words we remember after the Olympics more than the games themselves. "I suggest to the athletes that they should prepare for interviews just as they would prepare for competition. They wouldn't participate in the Olympics without spending time training for their sport and they should ...
MVP Featured in Indianapolis Business Journal
MVP Becomes Driving Force at Speedway
By: Anthony Schoettle
While most eyes were on the Indianaolis Motor Speedway's 2-1/2-mile oval this month, Kevin Long was more interested in what happened in the media room.
Long is not a news reporter, but he's been focused on every word spoken to the media this month by drivers, team m...
Moves Magazine Features MVP Sports Media Training for Pro Athletes
Use the Media To Your Advantage
Do you think reporters are out to get you or your team?
Do you go out of your way to avoid the media?
Do you pray the media won't come to your locker and ask questions?
Do you get nervous or uptight when reporters ask you questions?
If you answered "yes" to any of these questions then you are a candidate for media ...
MVP & UDiligence highlighted in Athletic Management
An Automatic Teller
In conversations with athletic directors around the country....
Washington Times Covers MVP's 2nd George Mason Basketball Media Training
Media Darlings
By John McCaslin
It's been an amazing journey for former Capitol Hill staffer Kevin Long, for 10 years press secretary to Rep. Dan Burton, Indiana Republican, who later became senior staff member of the Oversight and Government Reform Committee, which was responsible for oversight of the federal counternarcotics effort.
Mr. Long was among those who...
College Athletics Clips Covers St. Joe's Media Training
Talking effectively to the media comes naturally to very few athletes; and for the rest, media training should be a required course
By Nick Infante, Clips Editor
LIKE MOST PEOPLE IN THE CIVILIZED WESTERN WORLD, my attention was transfixed for the several months of the Duke LAX case. That sordid odyssey deteriorated daily, hop-scotching fro...
MVP’s training program profiled in Journal & Courier
By JEFF WASHBURN
During a trip to Colombia while working for Indiana Congressman Dan Burton, West Lafayette's Kevin Long was eating dinner and watching ESPN's SportsCenter when NBA star Kevin Garnett appeared on the screen."I've got guns and ammunition at my home," Garnett told the interviewer.
As ESPN announcers spoke about Garnett's comments, Long ...
MVP Interviewed About Floyd Landis
Landis' defense is seen as a 'lost cause'
By JEFF EISENBERG
The Press-EnterpriseThe first time he publicly spoke about his failed drug test, Tour de France champion Floyd Landis conceded it could forever taint his reputation.
Any chance the Murrieta resident had to avert that fate may h...
MVP Quoted in Indy Star Article on Greg Oden
GREG ODEN, FACE OF A FRANCHISE
By: Mark Alesia
Media coach works to bring stoic 7- foot Ohio St. star out of his shell
When cast as the counterpoint to Florida's ebullient Joakim Noah during the Final Four, Ohio State center Greg Oden seemed to confirm a public image summed up by the Seattle Times.
"Oldest-looking freshman ever, no smile, furrowed...
MVP's Kevin Long Quoted on Creating Heisman PR Campaign
Jake Locker's Coast-to-Coast Heisman Offensive
By Todd Miles
When the hubbub died down after the Washington Huskies' bounce-back season in 2009, the buildup of quarterback Jake Locker swung into full effect.
The buzz started midway through December when Locker announced he would return for his senior year.
Already tabbed by media as a likely top pick should he...